Business name: Studio 37 Gym
Your name: Erica Pease
Where are you based and what do you do?
I am a personal trainer based in deepest Somerset near the market town of Shepton Mallet. I am currently working as a mobile trainer, working with clients throughout the South West either in their homes or local parks. I am converting a barn on our beautiful farmland into a private women only gym where I will offer 1-2-1, and small group training in the gym as well as retreats and workshops in our beautiful glade.
What inspired you to start your business?
I never used to be fit (or particularly healthy for that matter) until 7 years ago when I joined a bootcamp in Bath and completely fell for exercise. As the years went on and I got fitter, I started eating more healthily and as my body confidence grew I started to realise that I wanted to make a difference to people’s lives in the same way that it had happened to me. I retrained as a personal trainer whilst on maternity leave with my second child and it was at this point that I realised how hard it is in my area to train in a gym space with a baby in tow. This really cemented my idea of opening a women only private gym space on our land where kids are welcome and women can come to keep fit without having to feel intimidated or embarrassed in what is usually a male dominated area. I specialise in pre and post natal exercise, but I work with women of all ages to help them feel confident in the power of their amazing bodies.
What do you love about running a business in Bath?
Bath is my hometown and although I am now a little way away from Bath I still have clients here and the city will always have my heart! There is something special about Bath where wealth and creativity exist side by side and where the community of independent business owners genuinely help and support each other to make the city a great place to live and work.
You’ve got five minutes to grab a sandwich, where do you go?
I’m not a massive sandwich eater so I’ll head to Beyond The Kale for their truly amazing roasted vegetable wrap…if you’ve not tried their food yet it is an absolute must. I’m not veggie or vegan but what these guys can do with vegetables is amazing.
Where’s your favourite place to book for a business lunch?
Luckily my business lunches can be pretty casual but Acorn is my absolute go to for anything out of the ordinary.
Which bar do you head to after a tough day?
The Dark Horse on Kingsmead Square has an awesome speakeasy vibe and the guys there are magicians with booze!
Tell us about another Bath business you love and why?
There are so many to chose from! Society Cafe on Kingsmead Square was my local cafe for years and the staff there make it a truly exceptional cafe. It is equally perfect for a business meeting, coffee with friends, studying or just grabbing your daily caffeine fix to go.
What advice would you give to someone starting a business in the city?
Don’t bank on Bath being a fertile ground just because it is a ‘wealthy’ city. You have to be very clear about your business and really make an effort to work with the indie community here…there is a thriving community of businesses out there so reach out to them, ask for advice and get to know them as they are as likely to be your loyal customers as well as your closets confidents!